康普茶品牌包装设计

2019-06-30 23:37:57   点击: [加入收藏]

makebardo worked on a thin line between the literal and metaphoric. Instead of doing a pictorial bridge through an illustrative line work, they decided to express the co...

“makebardo worked on a thin line between the literal and metaphoric. Instead of doing a pictorial bridge through an illustrative line work, they decided to express the concept of the bridge through the morphology of the wordmark, achieving a more interesting outcome. To close and reinforce the bridge concept, makebardo created waves with movement that are strong and pure, representing a bold stream. At the same time these waves make a perfect contrast with the subtle and elegant typographical choice of the wordmark. Regarding the palette, they opted for colours that have the right balance between freshness and maturity, appealing to multiple audiences.

 



 

 

 

 


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